Case Study: Market Shortage
Rapid Global Sourcing Mitigates Critical Medicine Shortage
Global Sourcing. Uninterrupted Supply.
The Challenge
A pharmaceutical manufacturer experienced supply shortages affecting its licensed products in the United Kingdom. When registered medicines become unavailable to meet market demand, manufacturers may face regulatory scrutiny, contractual penalties, and reputational risk.
To maintain supply continuity and support healthcare providers, the manufacturer required a rapid solution capable of mitigating the shortage
Our Approach
Tanner leveraged its global manufacturer network to identify an alternative supply solution capable of supporting the shortfall. Drawing on existing relationships with trusted pharmaceutical partners, Tanner identified an equivalent product available through a U.S. manufacturer that could meet the demand.
The team negotiated commercial terms that aligned with the manufacturer’s pricing requirements while maintaining regulatory compliance. Tanner also coordinated cross-border logistics and documentation to ensure compliant distribution and uninterrupted medicine availability during the shortage period.
